
WHO
In recent days, the WHO Executive Board was held, during which Board members asked the WHO Secretariat for more information on a range of policy options and cost-effective interventions proposed by WHO to prevent and control NCDs, including the use of taxation on SSBs, before the next World Health Assembly (22-31 May).
There has been no “veto” of such interventions proposed by WHO or its Executive Board, including SSBs, despite industry statements and media reporting based on such statements. WHO Member States have asked for more information on these interventions ahead of the upcoming World Health Assembly.
Taxation on SSB is just one of a range of cost-effective measures proposed by WHO to curb the threat of NCDs, responsible for the deaths of 16 million people every year before the age of 70. Other interventions targeting obesity include nutrition labelling; marketing restrictions of unhealthy foods and beverages to kids; fruit and vegetable subsidies; physical activity policies and social marketing campaigns. WHO member states around the world, including South Africa, have committed to halt the rise of obesity and diabetes, reduce premature deaths from NCDs by 25 per cent by 2025 and one-third by 2030, the latter target in line with the Sustainable Development Goals.

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